Initial Strategy

The goal in designing Opus One Hair was to position Opus as a brand that sells fresh hair to a dynamic multi cultural consumer in an inviting way.

Creative Field

  • Branding
  • Strategy
  • Web Design
  • Ecomerce Platform

Brand Attributes

Click here to find out how I worked with the client to discover the look and feel of this logo.

Development

Implementing the Woo Commerce Platform was  simple. However differentiating the different lines of Hair was a bit difficult. We had 4 different lines Brazilian, Malaysian, Indian, and Peruvian. Establishing the look and feel of each line was key to the success of the brand.

Also we implemented a Chat Bot to help consumers navigate the site.